2022 – Key retail dates you don’t want to miss

After so much disruption, it’s more important than ever that retailers take advantage of every occasion to boost their revenue. There are key dates throughout the year which present opportunities to cash in on the hype and marketing surrounding them. However, forward planning is vital which is why we’ve summed up the most popular retail events for you, so you can ensure you are fully prepared and don’t miss out on some of the biggest advertising and marketing opportunities of 2022.

January
1^st  New Year’s Day
17^th  – Blue Monday – Billed as the saddest day of the year, why not offer some cheer with a special offer?
25^th – Burn’s Day – Try a Scottish theme on your website or social media.

February
1^st Chinese New Year – 2022 is the year of the tiger!
14^th Valentine’s Day – This requires some planning as gifts are often bought in advance so you should advertise your Valentine’s deals from mid-January.

March
1^st St David’s Day
17^th St. Patrick’s Day – Try an Irish themed special offer or discount.
20^th First Day of Spring – After a long, cold winter it’s a great opportunity to spread some springtime cheer.
27^th Mother’s Day

April
17^th Easter Sunday
18^th Easter Monday
22^nd Earth Day – Showcase your environmental credentials on your social media and website.
23^rd St George’s Day

May
2^nd May Day – Bank holidays are a great opportunity to hold a sale
14^th FA Cup Final
22^nd Scottish Cup Final

June
2^nd Spring Bank Holiday – Unusually falling on a Thursday due to the Queen’s Jubilee.
3^rd Her Majesty The Queen’s Platinum Jubilee – An extra bank holiday in honour of Her Majesty.
19^th Father’s Day – Always a great opportunity to sell gifts, but make sure you plan well in advance.

July
6th – 31^st Women’s Euros 2021

August
16^th End of school summer holidays (Scotland) – As summer comes to an end, ensure you’re fully stocked with those back-to-school essentials.
29^th Summer Bank Holiday

September
1^st End of school summer holidays (England, Wales and Northern Ireland)

October
31^st Halloween – Not just for kids! Add a bit of spookiness to your store or website with a Halloween themed deal.

November
5^th Guy Fawkes Night – As winter draws in it’s time to promote those seasonal items.
11^th Remembrance Day – The perfect opportunity to give back to servicemen and women with a special discount.
13^th Remembrance Sunday
25^th Black Friday – Believed to be the busiest shopping day of the year. Make sure your offers are strong and you have plenty of stock!
28^th Cyber Monday – An extension to Black Friday, this is a big one for the tech retailers.

December

18th World Cup Final – Unusually falling in November and December this year due to the location, the proximity to the holidays could see football related products at the top of Christmas lists!
24^th Christmas Eve – Super Saturday falls on Christmas Eve this year.
25^th Christmas Day
26^th Boxing Day – Time for the Boxing Day sales!
31^st New Year’s Eve

We look forward to supporting retailers throughout 2022 and beyond. For friendly advice on how to maximise your retail revenues in 2022 with a new retail management system or a hardware refresh, speak to a member of our team on 0800 138 0050 or contact us here.