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Maximising Footfall During Major Sporting Events: Is Your EPoS Ready?

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Maximising Footfall During Major Sporting Events: Is Your EPoS Ready?

Maximising Footfall During Major Sporting Events: Is Your EPoS Ready?

With the World Cup in full swing and the Commonwealth Games just around the corner, UK businesses have a valuable opportunity to increase sales and attract new customers.

Major sporting events drive extended trading hours, larger group bookings and higher transaction volumes across retail, hospitality and leisure. Planning ahead using a 2026 retail calendar for key trading periods helps businesses prepare for spikes in demand throughout the year.

Preparing for peak trading means having the right technology in place. For further insight, explore AURES Expert Voice on retail POS technology.

Why sporting events drive increased footfall

Events like the World Cup and Commonwealth Games significantly increase customer activity, bringing higher demand and busier trading environments.

  • Increased dwell time in venues
  • Higher transaction values
  • Peaks in demand during matches
  • More impulse purchases

While this creates strong revenue opportunities, it also puts pressure on your systems and staff.

The cost of being unprepared

Without the right systems in place, increased footfall can quickly lead to operational challenges.

  • Slow checkout queues and lost sales
  • Staff struggling to manage demand
  • Payment delays impacting customer experience
  • System failures during peak times

Even small delays at the point of sale can significantly impact throughput and customer satisfaction.

Getting your EPoS ready for peak trading

To fully capitalise on increased footfall, your system should include complete EPoS hardware solutions designed for speed, reliability and scalability.

Optimise transaction speed

Fast checkout is critical during busy periods. Your EPoS system should process transactions quickly and consistently across all touchpoints.

Ensure hardware reliability

Reliable hardware is essential when transaction volumes surge.

Make sure your setup includes reliable receipt printers for EPoS systems, stable payment terminals and durable touchscreen tills that can cope with high demand.

Prepare for peak demand

Your EPoS system should allow you to monitor performance in real time, track best-selling items and adapt quickly to changing demand.

Support your staff

Systems such as the OpSuite EPoS platform simplify workflows, reduce training time and help staff operate efficiently under pressure.

Add extra sales points

Adding additional tills or self service options can reduce queues and increase your ability to serve customers during peak times.

Don’t miss the opportunity

Major sporting events are short lived, but the impact on your business can be significant. The businesses that benefit most are those that prepare their systems in advance.

By reviewing your EPoS setup now, you can increase capacity, reduce friction and provide a better customer experience during busy trading.

Get your EPoS ready

Expecting increased footfall? Now is the time to act, Contact Us today to discuss your requirements.

Why choose RMS?

RMS has supported ambitious businesses since 2004, delivering tailored software and EPoS hardware from the Shetland Islands to the Seychelles. We support a wide range of retail and wholesale sectors.

Discover how OpSuite EPoS transforms onboarding and user experience into a competitive advantage.

Information correct at time of publication.

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